Founder & CEO

Carlos Vasquez is a dynamic motivational speaker, accomplished author, and the visionary founder and CEO of HTB Consulting Group. Having transformed his life from homelessness, addiction, and a 20-year prison sentence into becoming a recognized authority on human potential and organizational transformation, Carlos brings extraordinary expertise in leadership development and change management.

His signature philosophy, The PRICE Method™, developed during three years in solitary confinement, has positively impacted countless individuals and organizations. Carlos provides human-centered leadership programs, executive coaching, and transformational guidance for youth and formerly incarcerated individuals.

Director of Learning & Development

With over two decades of experience in diverse Los Angeles educational and corporate settings, Tali Sherman has been a powerful force at How To Battle Consulting since its inception. As a National Board Certified Teacher and a leading expert in social and emotional learning (SEL) and purpose-driven learning, she is dedicated to empowering educators and organizations. Her goal is to foster positive cultures and implement effective SEL strategies in both classrooms and corporate environments.

With a B.A. from UC Berkeley (where she graduated Phi Beta Kappa) and an M.Ed. from UCLA's top-ranked School of Education, Tali brings a unique academic and global perspective to her work. Her studies at the International College of Sevilla and extensive international travels have further enriched her culturally responsive approach to organizational transformation.

Director of Operations

With more than 25 years of experience leading operations, building systems, and driving organizational growth, Uli Billington helps translate vision into strategic execution. She partners with leadership to align structure, strategy, and processes—ensuring that HTB Consulting Group operates efficiently and with purpose.

Since joining HTB Consulting, Uli has strengthened internal operations, implemented scalable systems, and enhanced the organization’s capacity for sustainable growth. Her extensive background spans corporate, nonprofit, and entrepreneurial environments, where she has managed complex projects, optimized performance, and supported executive decision-making.

Uli ensures that initiatives are executed with precision and aligned with HTB Consulting’s long-term goals.

Social Media & Digital Strategy

Jane Wilson is a passionate social media and online marketer with a lifelong love for all things internet and proudly recalls the “sweet sound of dial-up”. She specializes in helping authors be seen, get their message out, and build an engaged audience of fans.

Today, Jane channels this deep-rooted enthusiasm and experience into crafting digital strategies that connect authors with readers in meaningful ways. She is proud to be part of HTB Consulting, inspiring resilience and purposeful leadership to overcome life’s challenges.

Leadership & Mindset Coach
People & Culture Strategist

A strategic People leader with over 15 years of multinational experience, Greta Petruska brings deep expertise in guiding the full employee lifecycle and fostering high-performing, cross-cultural teams. As the former People Director at McKinsey & Company, she led HR operations across seven countries, managing a team of 30 and shaping strategies that bridged business priorities with people needs. Known for her innovative and results-oriented mindset, Greta has built a career on driving change, strengthening culture, and translating complex challenges into actionable, human-centered strategies.

Her work reflects her belief that true transformation begins within and that the most successful organizations are those that empower people to grow with purpose, resilience, and integrity.

Executive Communications Coach and Leadership Development

Jared brings more than 15 years of experience in leadership, management, training, and coaching. As a facilitator and coach, he specializes in providing customized, hands-on coaching programs for public speaking, technical and sales presentation, conflict resolution, negotiations, inclusive communication, empathy, inquiry, and relationship building. Jared consultants a variety of clients internationally, from Fortune 500 companies to small nonprofit organizations. Jared inspires and builds trust with his clients with his energy, compassion, candor, and grace.

Jared also has more than a decade of experience in leading and managing successful sales and operations teams within professional services. Prior to establishing his own leadership consulting and coaching practice, Jared was with Robert Half International, the largest specialized staffing firm in the world as a division director of their IT consulting services group.

Global Business Strategist & Innovation Expert

Pablo E. Asencio is a dynamic speaker whose diverse expertise spans international business, data science, and psychology. As a justice-impacted individual who has successfully transformed adversity into opportunity, Pablo's professional journey serves as a compelling testament to resilience, mindset mastery, and forward-thinking leadership. Currently completing an advanced graduate degree at UC San Diego while leading several entrepreneurial ventures, Pablo designs sophisticated workshops focused on critical thinking, ethical leadership, and artificial intelligence applications. His recent work on "Artificial Intelligence in Learning Environments" exemplifies his ability to empower emerging leaders with future-ready mindsets, enhanced adaptability, and advanced problem-solving capabilities for next-generation organizational success.

Transformational Leader & Business Development Exec

Peter Meyerhoff stands as living proof that rock bottom can become the foundation for extraordinary success. After serving 12 years in prison and overcoming drug-addiction, Peter refused to let his past define his future, instead channeling his experiences into building a multimillion-dollar business empire. As a best-selling author, motivational speaker, and accomplished podcast host, Peter shares his authentic transformation story to inspire others to rise above their own challenges. Beyond his professional achievements, he takes greatest pride in being a devoted husband and loving father, demonstrating that true leadership strength is built through authentic relationships and unwavering personal integrity.

Youth Mentor & Wellness Transformation Expert

Giane Lollar is a certified fitness expert and nutritionist who is dedicated to reshaping lives through physical fitness and mindset mastery. Having received a life sentence at age 17 and transforming his life through discipline and purpose, Giane brings unparalleled expertise in personal transformation, body sculpting, and sustainable nutrition.

As both a mentor and coach, he empowers individuals to build strong bodies, healthy habits, and unshakable confidence that extends from personal wellness to professional excellence. His holistic approach integrates evidence-based fitness techniques with the mental discipline required for lasting behavioral change.

Transformation Specialist & Narrative Change Expert

Bryson McCalley is an accomplished author and innovative mentor who has pioneered the use of storytelling as a catalyst for profound personal and organizational transformation. After spending 15 years incarcerated, Bryson rebuilt his life through creativity, discipline, and purpose-driven action. His unique approach combines artistic vision with practical transformation strategies, helping individuals and organizations reframe their narratives and step confidently into their full potential. Through his mentorship, Bryson specializes in working with youth and adults affected by incarceration or systemic barriers, proving that transformation begins with changing the stories we tell ourselves.

Entrepreneurship & Financial Empowerment Specialist

Travon Harris exemplifies the extraordinary power of resilient entrepreneurship and purposeful reinvention. After spending 15 years incarcerated from 2006 to 2021, Travon emerged with an unshakable mindset and relentless drive to rebuild his life with clear purpose and direction while developing exceptional expertise in economic empowerment strategies. His work focuses on helping individuals and organizations understand that past challenges do not define future potential—rather, they refine it, demonstrating that transformation is about reinvention, leadership, and the unlimited power of purpose-driven entrepreneurship.

Brand Strategist and Personal Development Expert

Christopher Jacob is an award-winning creative executive, entrepreneur, public speaker, artist, and spiritual voice. He founded a successful marketing agency that has collaborated with some of the world’s most renowned celebrities and global brands. In 2021, Forbes recognized him as one of the most inspiring entrepreneurs in America.

Today, Christopher focuses on integrating the power of spiritual energy and higher consciousness into entrepreneurship, media, and social impact. He frequently travels to speak before audiences of hundreds for organizations such as Bank of America, Morgan Stanley, and The LA Times Business Forum, inspiring others to align purpose with presence.